Choosing brighter energy means saving money on your electricity bills, gaining more control over rising utility costs, and making a lasting investment in your home or business—and in the health of your community.
At StraightUp Solar, we make it simple. From solar to battery storage, EV chargers, and smart panels, our turnkey solutions are designed to help you reach your energy goals.
As a Certified B Corp headquartered in St. Louis, we’re committed to growing a cleaner, more resilient energy future for Missouri and Illinois. Since 2006, we’ve brought 3,000+ installations to light and our dedicated Service Team is here to care for your system for the long haul. Ready to find out how solar can work for you?
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Installing solar empowers you to take control of your energy, like for the first time. With technology more efficient and affordable, solar is no longer just a future-forward idea—it’s today’s smart energy solution.
From urban rooftops to rural properties, homeowners and businesses across Missouri and Illinois are uplifting their energy with solar to reduce electricity costs and contribute to a cleaner, healthier environment.
Going solar is like owning your very own mini clean energy power plant on your roof (or property). Instead of pulling all of your energy from the utility grid, solar offsets your electricity usage. You'll see your energy bill savings right away.
With utility rates on the rise in St. Louis, going solar is a great way to stabilize your energy rates for the 30+ year lifespan of your array. Take control of your energy with solar to levelize the cost of your electricity and get a return on your investment.
Solar panels boost property value by reducing energy costs, attracting eco-conscious buyers, and offering long-term savings. Energy-efficient upgrades are attractive to buyers, making solar a smart and strategic addition.
Financial incentives help make solar more accessible—but many won’t last forever. For example, the 30% federal tax credit reduces your total system cost significantly. This credit could end soon, so don’t wait to install your system!
Thinking about solar + battery? You may also qualify for a battery rebate. Our team calculates your eligible incentives upfront, so you get a clear picture of your potential savings.
Rather than sending another large payment to your utility company, invest those funds into your own solar system. With special solar loans from Clean Energy Credit Union—featuring $0 down and competitive rates—in some cases your monthly payments can match or be less than your current electric bill.
For businesses, this means stronger cash flow and predictable operating costs.
Most home upgrades don’t return your investment—solar does. Once your system has paid for itself, the remaining years of its 25-30+ year lifespan are like receiving free electricity every month.
For businesses, solar is more than an upgrade—it’s a strategic asset that helps reduce overhead, improve margins, and demonstrate a commitment to sustainable leadership.
Meet Cameron McCurdy, owner of ProTek Communications. In this video, he explains why he chose StraightUp Solar to install a commercial solar energy system at multiple business locations. By owning his energy source and essentially locking in his rates, solar enables his business to invest the savings back into the services they offer.
When considering solar for his home, he already knew it was a smart investment. He called StraightUp Solar once again, this time entrusting them with his residential installation.
“The installation process was so incredibly easy. I couldn’t believe when I was asking questions it seemed like every answer was, ‘we take care of that.’”
“When the team got here they were amazing… The people that were doing the job believed in what they were doing… Working with this company was just really a great experience all the way around.”
Financial savings enticed homeowner Dr. Conoyer to install solar on his St. Charles, MO, home in 2021, a decision he stands by today. His neighbors, curious about the cost savings of solar, would ask, “how much is your energy bill this month?” He’d jokingly reply, “you don’t want to know.” While his neighbors were seeing bills ranging in the $400’s, his bill was only about $3. In his 2 years with solar energy, the most Dr. Conoyer paid the utility was $70, during a summer month with record-breaking temperatures.
St. Louis Life is a community-based residential program for adults with developmental disabilities. This non-profit was interested in solar as an extension of caring for the community by supporting the growth of clean energy and to honor the memory of their founder. In addition, St. Louis Life’s 65.12 kW rooftop solar array helps them save on energy bills so they can focus further on their mission.
Before the solar installation crew can even set foot on your roof (or yard), there is a precise process that we have developed to get you there. Don’t worry, our professional team will guide you through every step!
StraightUp Solar was founded and is under the same owner since 2006, a track record few other local companies can match. Our team of solar experts lives and works in the local communities we serve, bringing 3,000+ solar projects to light for our neighbors.
StraightUp Solar’s success is driven by the 100+ people we employ, who—with diverse experiences, skills, and perspectives—unite under our CLEARE Values and certified B Corp status to achieve our mission.
Care for Community
Lead the Energy Transition
Educate Everyone
Advocate with Purpose
Respect People & Planet
Embody Excellence
Take control of your energy future and start generating long-term savings for your home or business. With solar, you’re not only making a smart financial move—you’re helping create a cleaner, more resilient tomorrow for Missouri and Illinois.
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